Becoming a Great People and Business Developer
(2-day workshop)
- Learn new recruiting tools and strategies to find the best and brightest
- Understand individual career motivators and the different generations at work and how to appeal to them
- Learn to establish performance expectations and individual goals
- Learn methods for delivering transformative performance feedback
- Explore ways to escalate performance issues and when to know it’s not going to work
- Identify one team member you will approach with feedback as a result of this discussion
During the second half of this workshop, we will explore:
- Define the kind of marketer and business developer you are committed to be
- Discuss the hierarchy of rainmaking activities including existing client relationships, building your sphere of influence, referral source development and personal marketing activities, including:
- Methods for developing personal and professional rapport and gaining your clients’ and prospects’ confidence in sharing their true needs and wants
- Explore traditional networking and social media to develop your sphere of influence and connection network
- Discuss referral source marketing and how to get into action now
- Learn how to track and manage your personal marketing activities so you can focus and produce results
