Driving Change Through Strategic Firm-Wide Communication

Today’s organizations must navigate ever-accelerating change in standards, technology, mobility, talent, succession, consolidation, globalization, values and norms, and more. To successfully manage dramatic change, leaders must strategically design, execute, and communicate their strategies with the same focus and intention that they spend conceiving of the planned change. In this session, prepare to drive your firm’s change initiatives by:

  • Learning the elements of a strategic communications plan
  • Identifying the stakeholders and cascade of communications that need to occur to each and when
  • Planning your message to engage and enroll others in the planned change and powerfully handle objections, too

Leave this session with a template you can use with your leadership team to more effectively drive organizational change through better firm-wide communication.

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